New Ad Campaign--Manilow Paris

STUNNING! Great copy lines and photo.
Texas Fan

The NEW Manilow show and social media

(photo provided by @SkiManilow via Twitter)

Here's a perfect example why I absolutely LOVE social media. Last night we got some early "peeks" at the show via @Robin_Leach (posting videos) and @SkiManilow (with a great picture) on Twitter. Then, Sue Johnson on Facebook posted an early review of the show. Social media lets those who are there share their experiences sooner via their mobile messaging capabilities in social media. It's great for the fans. Great for Barry. And great for The Paris. It's a win/win situation all around.

What's also great was the use of social media when the show had to be canceled. Paris Las Vegas got the word out quickly via Facebook and Twitter (letting everyone know just as soon as the decision was made). They also provided information about the rescheduling as well. Such a difference from the lack of communication when problems occurred at the Hilton.

You can find the links to the videos and pictures on the MMN today, but experiencing them LIVE was a real treat for me. And witnessing the way Paris Las Vegas used social media to communicate with the fans was even greater.

Kudos to Paris Las Vegas, Robin Leach and @SkiManilow...and....to Barry for providing a GREAT opening night of shows!
Texas Fan

The excitement builds-Manilow at The Paris

Photo courtesy of Tammy Martorana

Is everything truly sexier in Paris? You bet it is! The excitement is building as the signs are up, the press releases are flowing, and the Manilow packages are being offered online. Tonight in our email we got a little preview of Barry at his new home, talking to us about the QVC special. I don't know about you, but I'm love the connection. What could possibly be better than Barry Manilow and The Paris Las Vegas? It's going to be an exciting next few months as the anticipation of opening night builds and the release of his new album jump starts the media frenzy. I won't be there, but I bet the energy next week at the QVC show will be astounding and it will only build until the opening in March.

Music...love...passion...and Barry,
Ooo...la...la!
Texas Fan

QVC Preview--don't miss him Tuesday at 9PM EST!